SOPHIA BALLIET: For readers who are hearing about CoreViva for the first time, what is it and what problem does it solve? ADAM JIANG: CoreViva empowers our patients to live lon- ger, healthier lives by providing the fastest, most accurate, most comprehensive whole-body MRIs for the early detection of cancer and other elusive diseases, including brain degen- eration and aneurysms, joint and spine osteoarthritis, and organ dysfunction such as fatty liver disease. SB: Whole-body MRI isn’t a brand-new concept. What was broken about the existing options, and why did that create an opening for CoreViva to do something better? AJ: I love this question because it gets to the crux of why we founded CoreViva. My co-founders are both board-certified radiologists, and they were seeing a lot of issues with regards to the quality, accuracy, and follow-up with other whole-body MRI providers. These issues stem from many root causes, including poor imaging quality, utilization of contracted clinics and radiologists, confusing reports, and lack of patient follow-up. Ultimately, this creates unnecessary workup and significant anxiety for patients, and can even have more seri- ous medical consequences if a finding is missed. We created CoreViva to turn this paradigm on its head by providing more accurate scans and interpretations, enabled by AI and higher quality imaging, alongside proper patient follow-up so that our patients actually understand their results. Additionally, our patients meet with a CoreViva board-certified expert radiologist doctor immediately after their scan, so that they not only have immediate results, but also an opportunity to ask questions and better understand their findings. Finally, if there are findings that need to be followed up, we provide care coordination for our patients to ensure they are not left navigating the health system on their own. By combining superior technology with human-cen- tered care led by radiologists, we are able to create a service that is unrivaled in the whole-body imaging space. SB: The CoreViva experience is designed to feel more like a luxury wellness visit than a clinical appointment. How intentional was that aesthetic thinking, and how involved were you in designing it? AJ: Patient-centricity is a core tenet of the CoreViva expe- rience, and we recognize that this includes not just top-tier clinical care, but also making sure the patient feels they are in a comfortable, warm, and reassuring environment. SOPHIA BALLIET: 对第一次听说 CoreViva 的读者来说，它究竟 是什么？又解决了怎样的问题？ ADAM JIANG: CoreViva 通过提供更快速、更精准、更全面的全 身 MRI 影像服务，帮助患者活得更久、更健康，以实现癌症及其他隐 匿性疾病的早期发现。这其中包括脑部退行性病变与动脉瘤、关节与 脊柱骨关节炎，以及脂肪肝等器官功能异常。 SB: 全身 MRI 并不是一个全新的概念。那么，过去市场上的现有选 择，问题究竟出在哪里？又为什么让 CoreViva 有机会做得更好？ AJ: 我很喜欢这个问题，因为它正切中了我们创立 CoreViva 的核心 原因。我的两位联合创始人都是经过 board certification 的放射科 医生，他们在其他全身 MRI 服务机构中，看到了很多关于影像质量、 判读准确性以及后续跟进的问题。这些问题来自多个层面，例如影像 质量不足、依赖外包诊所与外包放射科医生、报告内容令人困惑，以 及缺乏对患者的后续沟通与支持。最终，这不仅会让患者承受不必要 的进一步检查和明显焦虑，如果某些关键发现被遗漏，甚至还可能带 来更严重的医疗后果。 我们创办 CoreViva，就是为了彻底颠覆这一模式。借助 AI 与更高品 质的影像系统，我们提供更精准的扫描与判读，并配合完善的后续服 务，确保患者真正理解自己的检查结果。此外，患者在完成扫描后，会 立刻与 CoreViva 一位拥有 board certification 的资深放射科医 生面谈，因此他们不仅能即时获得结 果，也有机会当场提问，更深入理解 检查发现。最后，如果结果中存在需 要进一步处理的发现，我们还会提供 care coordination，确保患者不会 独自面对复杂的医疗体系。通过将领 先技术与由放射科医生主导的人本 关怀结合起来，我们得以打造出在全 身影像领域中无可比拟的服务。 SB: CoreViva 的整体体验更像一 次高端健康管理访问，而不是传统 临床预约。这种美学与体验层面的 设计，是刻意为之吗？你本人又参与 了多少？ AJ: 以患者为中心，是 CoreViva 体 验的核心原则。我们深知，这不仅意 味着顶级的临床服务，也意味着患者 需要置身于一个舒适、温暖、令人安 心的环境之中。 112 BALLIET + WANG LUXURY LIVING
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